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FIRST LOOK AT DAVIDO X ORANGE CULTURE CAPSULE COLLECTION EXCLUSIVELY AT SELFRIDGES, LONDON

Nigerian pop star, Davido and urban contemporary Nigerian label, Orange Culture in collaboration with Selfridges, teamed up for the birth of a capsule collection. They’ve done nothing but to keep us at the edge of our seats and our eyes peeled out for the official photos to see what the collection entails.

The Davido x Orange Culture collection comes at a great time as Selfridges launches a new season of its “Music Matters at Selfridges” campaign which exists to reemphasize the importance of experiences in sound as a result of the large number of music venues that have closed down over the years.

Take a look at the video from the launch:

Photography Courtesy:

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