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WHY THE THEME FOR THIS YEAR’S INTERNATIONAL WOMEN’S DAY IS SO APPROPRIATE

In times when an open chauvinist can be elected the leader of the most powerful nation in the world, it’s never been more important for women to come together and speak against injustice, discrimination and suppression with one voice. Hence, the #BeBoldForChange theme for International Women’s Day this year could not be more apt. In the words of Bustle’s Lara Rutherford-Morrison, this theme was “tailor made for 2017.”

“For International Women’s Day 2017, we’re asking you to #BeBoldForChange. Call on the masses or call on yourself to help forge a better working world— a more inclusive, gender equal world,” the organisers announce on the IWD website.

Further, they state, “Each one of us — with women, men and non-binary people joining forces — can be a leader within our own spheres of influence by taking bold pragmatic action to accelerate gender parity. Through purposeful collaboration, we can help women advance and unleash the limitless potential offered to economies the world over.”

There are many ways to “be bold”, the website points out, including calling out gender inequality in the work place, speaking out against violence against women, promoting women’s education and advancement in the work force, and openly celebrating women’s achievements.

2017 has already been the year of outspoken women. From the streets of Washington, to the runway, feminism has actively and deliberately made a front-and-centre discussion.

Designer, Mara Hoffman’s New York Fashion Week show this year opened with four women, who were not models – or even in the fashion industry – but, in fact, the founders of the Women’s March On Washington.

SOURCE: Theo Wargo/Getty Images Entertainment/Getty Images

Similarly, American designer, Prabal Gurung made a bold statement sending “Girls Just Want To Have Fundamental Rights” and “The Future Is Female” shirts down the runway at Fashion Week.

SOURCE: Getty Images

When asked if feminism is just a passing fashion trend, eponymous designer, Mara Hoffman remarked, “Absolutely not. Feminism is a necessary, constant, and ever changing movement, not a temporary trend” – on and off the catwalk.