With the way the world has become digital and people are slowly neglecting traditional media, most brands have started leaning towards influencers to promote their products seeing as the average consumer spends most of their time on social media. Consumers also tend to purchase products with reviews and feedbacks rather than rely on mainstream advertisement.
We at Schick have compiled a list of Pan-African influencers you should definitely look out for:
@naturallytemi, Nigerian Natural Hair Blogger- has around 107k subscribers on YouTube and has documented her natural hair journey from chop to fro, she also has various natural hair product reviews for brands like design essentials, my African pride as well as DIY hair essentials.
@theufuoma, Nigerian Travel Blogger – has currently been to over 30 countries in the world, she shares captivating images of her travels while focusing on the culture of these locations and documenting her travel experiences.
@queenfitnass, South African Fitness Model – is a fitness influencer with over 120k followers on Instagram, she shares workout routines and everything relating to the fitfam life.
@nymatang, South Sudan Beauty Blogger – with over 780k subscribers on YouTube, she does makeup tutorials and reviews makeup products for dark skinned women. She has been featured severally on Fenty beauty’s page for her flawless makeup application.
@simplypalesa, South African Style Blogger – has a following of over 81k on instagram, she shares daily style and outfit inspirations whilst including direct purchase links for the featured outfits.